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Using OKRs in Sales (and Why They are Not KPIs)

Objectives and Key Results (OKRs) is one of the most talked-about goal-setting methodology out there. From John Doerr’s “Measure what matters” book to numerous podcasts, articles and case studies, OKRs have conquered the world since Google first implemented them almost 10 years ago.  So, it makes sense many companies and teams are trying to implement… Continue reading

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